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SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
After getting SEO-ready, it’s time to get SCO-ready. SCO = Sales Cycle Optimization. SCO is the active process of providing content on your site (and beyond) that speaks to each of the key phases your prospects go through as they progress from curious informational researcher to active evaluator, and ultimately, hopefully, to buyer.
SEO – Search Engine Optimization, the goal of every online marketer is to be found online. Google helped write the rules on SEO and continues to make suggestions for marketers. It is a great framework for looking at, and evaluating websites for keyword functionability and how optimized your website is with respect to ranking on Google.
Voice Search Optimization: The SEO’s Journey (So Far) As long as I’ve been doing SEO, I’ve tried to push for the early adoption of new products, platforms, and technology whenever possible. The 22 Immutable Laws of Marketing (not an Amazon affiliate link, I swear!) has been a book I’ve leaned on since studying marketing in college. The very first law states, “being first in ….
For me, in 2015 its time to think “Bigger” and move from SEO and more toward SCO – Search Channel Optimization SCO is a better way of thinking. The question I used to ask myself was “Where are people …
The Weekly Measure brings to you the latest news highlights related to content marketing, PPC, social media, search engine … Content Optimization: What It Is & Why You Need to Care Oren Barzilai …
Google Landing Page Test Search Engine Ranking Keyword It determines the search engine ranks. If you are lagging behind … This free SEO tool enables you to get a review on the way your site is ranking as compared to others. You can type in one keyword … search engine reports offers keyword rank checker which is the best
Web Malware Scanner Malware Scanner is a free online tool where you can scan your website for any malware, hidden codes, iframes, any vulnerabilities etc. The scanning is done in a way that the tool performs a deep digging weaving across the length and breadth of the website and even external links. office depot has been fined $25m
SEO – Search Engine Optimization, the goal of every online marketer is to be found online. Google helped write the rules on SEO and continues to make suggestions for marketers. It is a great …
All those metrics play into local search engine optimization (sco) to get on page one for targeting, says Chatmeter CEO Collin Holmes. He attributes Kohl’s success partly to a better online local SEO …